Koodo Friends With Benefits Facebook game will reward Canada’s most connected Facebook user with a trip for two anywhere in Canada and $5,000
Which Canadian Facebook user has the most friends with benefits? Koodo wants to know, and it’s giving away a trip for two and $5,000 to find out.
The mobile phone company Koodo is setting out to discover Canada’s most connected Facebook networker and put them on a plane. And they have created the Koodo Friends with Benefits game to do it.
The Koodo Friends with Benefits Facebook game challenges players to bank the kilometres between them and their Canadian Facebook friends to win prizes including a trip for two anywhere in Canada plus $5,000 in cold, hard cash.
The game celebrates Koodo’s introduction of Canada-wide plans that put an end to long distance and roaming charges within Canada.
Friends with Benefits (www.facebook.com/koodo) shakes up typical Facebook applications and contests, using Facebook’s current city settings to calculate the distance between players and their friends. With a “friends helping friends win” motto, game players will work with their Facebook network to collect kilometres, badges and hidden treasures all designed to help them get closer to their friends. The more kilometres they log, the better the chance of winning many prizes including not only the trip and cash but also an Apple iPhone 4S, BlackBerry Curve 9360, Nexus S Android phone, gift cards and more.
“Our Canada-wide plans give Koodo customers the freedom to call anyone in Canada. We wanted to take that one step further by giving one lucky winner a trip to visit anywhere in Canada, with a little help from their social network,” says Koodo Mobile Digital Marketing Manager Nathan Roth. “Just think, getting your friends to join your Friends with Benefits posse can help you go polar bear watching in Churchill, Manitoba, or get you to the Calgary Stampede.”
In the Koodo Friends with Benefits app, you’ll encounter cheeky missions like the “Roll in the Hay” badge, which encourages players to invite a friend from Saskatchewan, or the “Melt Some Ice” badge that challenges you to get a friend from Nunavut to join the game. There are many other badges to be won and hidden treasures to discover, all adding up to one great game.
Koodo Friends with Benefits is easy, fun and, like all good games, competitive. Keep an eye on the leader-board to see who is winning and then deploy your vast social network to snag the top spot and the grand prize.
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